The challenge:

TMC Creative were approached by Ultima to create and design a new brand identity, taking into consideration brand positioning, sign writing on van, stationary & creation of website.

Ultima is a building company which tasked TMC Creative to communicate to their target market.

TMC Creative identified the unique selling points which make Ultima different to other building companies and used these to create a brand identity and selling message to make them stand out from the crowd.

Services undertaken:

Marketing consultation and strategy Brand positioning and development Corporate communication and marketing collateral Direct mail Website Van livery Results: Turnover is up 100% (2008 vs 2009)

Testimonial

I originally approached TMC to take a look at my brand, develop my existing designs and create a basic website to suit my needs. It soon became apparent that this wasn’t what I was going to get!

Whilst I had an idea in my head of what I wanted and where we were going, within a few conversations we had really hit on some exciting new ideas and proposals which would provide far greater benefit to the business and add a whole lot more value to the brand.

I have been established for 7 years and have a strong reputation within my local area, my work has traditionally come from word of mouth but with the economic climate as it is, it was time to step back and look at areas we can push the business in. I always been sure of what we can deliver, but the new image that TMC have provided us with has given me the confidence to sell what I believe in, and more importantly, given my customers the belief in what I am selling.

We have seen 100% increase in turnover from Q1/Q2 through to Q3/Q4 2009, conversion rates have increased from around 20% to 50%, and despite the current climate I have also increased my workforce to cope with the extra business.

Tim, Jan and their team are all completely down to earth and so easy to communicate with. I know that the relationship we have developed will continue to grow with our business and I would certainly recommend them to anybody who wants their business to succeed!

Just take a look at my website www.ultimabuilders.co.uk and judge the results for yourself.