Hardscape - Built on great results

A great working relationship
Hardscape are an award-winning business leading the field by offering a single point of contact to Landscape Architects.

The background

Hardscape are an award-winning business leading the field by offering a single point of contact to Landscape Architects and Local Authorities, for the supply of UK and International paving materials and bespoke associated features, for hard landscaping schemes and projects throughout Britain.

TMC Creative have worked with Hardscape since 2006 working as an out-sourced design and marketing provider in the UK and Europe.

The challenge

• To work closely with the in-house marketing manager to create strong, consistent and compelling brand communications.
• To increase Hardscapes presence and capitalize on recent awards.
• To increase the lead generation activity from the exhibitions with a view to increase sales.

The solution

TMC Creative provides a mix of services for the existing in-house marketing department to draw down on. By providing a pick & mix of disciplines TMC Creative have created a service that provides maximum value and fulfill the exact requirements of the marketing and communications based activities.

A review was undertaken with regards to the design and function of the exhibition activities, after a redesign, new promotional items and literature, the new stand was brighter with greater visual impact. The design of the stand created draw onto the stand, where visuals of the award winning schemes and displays displaying the product were available to view.Services undertaken

• Marketing consultation and strategy
• Brand positioning and development
• Corporate communication and marketing collateral
• Direct mail
• Exhibition design
• Promotional gifts
• Packaging

Results

• 143% increase in leads (2009v2008)
• 150k orders received at the exhibition
• 200% better than previous show Great ROI!
• 100% of customer feedback was positive on new product literature
• Continued business growth for the last 3 yearsI can confirm that I have dealt with TMC Creative since its conception, during which time they have provided Hardscape Products Ltd with excellent and unrivalled support in the areas of graphic design, exhibition design and build, advertising and promotion.

Their work has been a major factor in Hardscape's success since 2006, helping it to become a prominent force within its sector of industry.

I can confidently recommend TMC Creative as a solid and reliable supplier who are honest and enthusiastic and literally make you feel that your project is THE most important despite all the other businesses they deal with!

David Butler
Marketing Manager
Hardscape Products Limited